Thursday, 12 November 2015

Week 6 - Brainstorming / Reflection of themes emerging from data.

At the beginning of this week’s session we reflected on our research data, which was our online survey. There were a few outcomes that could be identified, such as, how to desire for an android application was popular. From receiving this information the group have taken a strong stand with our enterprise being app based, which could perhaps expand the opportunity area established, for example into different countries via the internet.

During the session we also had to brainstorm ideas as one of our class tasks. By partaking in the exercise the group and I managed to consider a whole variety of ideas which could feature within our enterprise; particularly the application idea. After the ideas had been brainstormed we had to evaluate each idea. In this sense we could reflect on what ideas would be worth doing and which would not be.


Overall this week was helpful as we were able to identify with data from our research, in which we then combined this knowledge along with our brainstorm, to provide useful ideas and themes.

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